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Headquarters: Notting Hill, London

Founded: 1988

Founded by: Rough Trade

Link: Official Site


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Wiiija (note the extra "i") is a small label formed in 1988 by some folks at the Rough Trade record shop. In 1996, it got absorbed into the Beggars Group. They're still going today, and are relatively well-known for a British indie-label.

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